{
  "name": "Primary Legacy",
  "domain": "primarylegacy.com",
  "tagline": "Keep every dollar you earn.",
  "owner": { "name": "Kamari Bourdeau", "title": "Owner & Payments Specialist", "phone": "(678) 599-6066", "email": "Kamari.bourdeau@wholesalepayments.com", "hours": "Mon–Sat · 8am–8pm ET" },
  "colors": {
    "obsidian": { "hex": "#0A0C16", "token": "background", "use": "Page canvas." },
    "electricCyan": { "hex": "#4FE3F2", "token": "accent", "use": "Primary action, key numbers, active states. One accent per view." },
    "signalViolet": { "hex": "#8B5CF6", "token": "violet", "use": "Secondary glow, holographic edges." },
    "panelSlate": { "hex": "#1A1E2E", "token": "card / surface", "use": "Cards, panels, dividers." },
    "mintConfirm": { "hex": "#5FE3B4", "token": "success", "use": "Savings confirmed, eligibility met." }
  },
  "typography": {
    "display": { "family": "Space Grotesk", "rule": "Headlines. Semibold, tracking -0.02em. Sentence case, never all caps." },
    "body": { "family": "Inter Tight", "rule": "Paragraphs, nav, buttons. 400–600 weight. Short lines, plain words." },
    "numerals": { "family": "JetBrains Mono", "rule": "Every rate, dollar figure and phone number. Tabular." }
  },
  "ctas": {
    "primary": "Apply free",
    "secondary": "See what you'd keep",
    "call": "Talk to Kamari",
    "text": "Text me your statement",
    "ai": "Ask AI"
  },
  "wordsWeUse": ["keep your revenue", "eliminate processing fees", "$45 a month", "free terminal placement", "same checkout", "reviewed personally"],
  "wordsWeAvoid": ["cheapest rates", "guaranteed savings", "act now / limited time", "revolutionary, game-changing", "hidden fees (as a boast)", "no-brainer"],
  "disclaimer": "Processing rates are set during your demo appointment. Equipment placement is subject to approval and statement review."
}